Friday, 15 May 2009

Logo History : Tele Atlas Logo

The Logo Quiz is dedicated to all the Logo and Quizzing freaks across the world. Guys this is our place!!! Make your dreams come alive cherish the moment and explore more Logo Quizzes. Also we have a few posts related to the Creation of the Logo and the Evolution of the Logo apart from the regular Logo Quiz. If you want The Logo Quiz to feature your logo , then please send your Company's Logo details to

Our company logo represents a child embarking on a journey on the back of a bird. It works as a metaphor, and encapsulates the nature of mapping and exploration.

The child sees the ground below with new eyes; the perception is of a map with all the real details of life. The Tele Atlas brand is broad in outlook, global and far-sighted. It expands into experience, knowledge, and the search for new territories.

The Tele Atlas logo was derived from the artwork of a well-known book, The Wonderful Adventures of Nils. First published in 1906, the story follows the adventures of a mischievous 14-year old who is transformed into a tiny being, transported across the Swedish countryside on the back of a goose, and learns about nature, climate, geography, culture, and the importance of friendship, tolerance, and the belief in a good world.

Author Selma Lagerlöf was the first Swedish writer and the first woman to be awarded the Nobel Prize for Literature. Her classic book, The Wonderful Adventures of Nils, has been translated into more than 30 languages and is an all-time favorite in Nordic countries.

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